
ABOUT CESC

THE COLLECTIVE STORY
I don’t just do the work. I build the empire behind it.
I’m Francesca Iachello, AKA Cesc. The woman who builds, cleans, cooks, and creates. I’ve spent over fifteen years perfecting the art of customer service in every form, from high-end hospitality to commercial and residential cleaning. My background runs deep in people, process, and performance. I know how to take care of others, build relationships that last, and elevate any space I touch.
I’ve led operations in restaurants, managed HR teams across multiple markets, and built brands from the ground up. Every role taught me the same lesson: excellence isn’t optional. Whether I’m managing a kitchen, training a team, or scrubbing a baseboard, the standard stays the same — do it right, do it well, and do it with heart.
Five years ago, I fought a battle that changed my entire perspective: cancer. I never let it define me; it reminded me what I’m made of. That experience didn’t slow me down; it fueled me. I decided that if life gave me a second chance, I’d use it to build something of my own. That’s how Cesc Collective was born — a brand rooted in resilience, creativity, and relentless work ethic.
I’m social, positive, and unapologetically driven. I thrive on connection, conversation, and community. Every service, every project, every new idea comes from the same place: passion, precision, and purpose.
